Kit vs Mailchimp
Both are email marketing tools. Here's how their key features, pricing and fit line up, from each vendor's own site.
| Feature |
|
|
|---|---|---|
| Pricing | Free plan $33/month | Free plan $13/month |
| Best for | Solo creators and newsletter writers under 10,000 subscribers who sell digital products or paid subscriptions. | Small businesses and online shops under 10,000 contacts that want email, landing pages and a basic CRM in one tool. |
| Team size | 1–50 people | 1–500 people |
| Drag-and-drop email editor | Not listed | Yes |
| Email templates | Yes | Yes |
| List segmentation | Yes | Yes |
| Automated emails | Yes | Yes |
| Campaign analytics | Yes | Yes |
| Deliverability tools | Not listed | Not listed |
| Visit | Visit | Visit |
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