Marketing automation Category leader
HubSpot Marketing Hub
Marketing automation built on HubSpot's CRM
Key features
- Visual workflow builder
- Lead scoring
- Behavioral triggers
- Contact segmentation
- CRM integration
- Multi-channel campaigns
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Marketing attribution Category leader
Hyros
Ad tracking and attribution that feeds sales data back to ad platforms
Key features
- Multi-touch attribution
Veterinary practice management Category leader
IDEXX Cornerstone
Server-based veterinary practice software from IDEXX
Key features
- Patient records
- Appointment scheduling
- Invoicing and payments
- Pharmacy inventory
- Lab and imaging integration
School management Category leader
Infinite Campus
Student information system for K-12 districts
Key features
- Parent portal
API development & testing Category leader
Insomnia
API client and design tool with local, Git and cloud storage
Key features
- Automated API tests
- OpenAPI design
- Mock servers
Landing page software Category leader
Instapage
Landing page platform for ad campaigns with heatmaps and experiments
Key features
- Drag-and-drop page builder
- A/B testing
- Form and popup builder
- Conversion analytics
Invoicing Category leader
Invoice Ninja
Free invoicing, payments, expenses and time tracking in one place
Key features
- Recurring invoices
- Online payment links
- Automated payment reminders
- Estimates and quotes
Contract management Category leader
Ironclad
AI contract lifecycle management from creation to renewal
Key features
- Contract templates
- Redlining and negotiation
- Approval workflows
- Central contract repository
Mobile device management (MDM) Category leader
Iru (formerly Kandji)
Device management, identity and security on one platform
Key features
- Zero-touch enrollment
- Multi-platform support
Procurement and purchasing Category leader
JAGGAER
Procurement software for complex sourcing, supply and spend
Key features
- Purchase requisitions
- Approval workflows
Mobile device management (MDM) Category leader
Jamf Pro
Apple device management for Mac, iPhone and iPad fleets
Key features
- Zero-touch enrollment
- App deployment
- Compliance enforcement
AI writing assistants Category leader
Jasper
AI content platform for marketing teams with brand voice controls
Key features
- Brand voice
- Content templates
- Use in other apps
CI/CD & DevOps automation Category leader
Jenkins
Open source automation server for building, testing and deploying
Key features
- Pipeline as code
- Parallel and cached builds
- Secrets management
- Approval gates
Bug & issue tracking for developers Category leader
Jira
Issue and project tracking from Atlassian, with boards, workflows and automation
Key features
- Custom workflows
- Backlog prioritization
- Roadmap view
IT help desk / ITSM Category leader
Jira Service Management
ITSM and service desk from Atlassian
Key features
- Incident ticketing
- IT asset management
- Change and problem management
Construction management Category leader
JobTread
Estimating, job costing and project management for builders
Key features
- Bid and estimating
- Change orders
- Project scheduling
- Client portal
Field service management Category leader
Jobber
Scheduling, quoting, invoicing and payments for home service teams
Key features
- Scheduling and dispatch
- Mobile technician app
- Quotes and estimates
- Invoicing and payments
- GPS tracking
Form builder Category leader
Jotform
Online form builder with payments, AI form creation and 150+ integrations
Key features
- Conditional logic
- Payment collection
- Integrations and webhooks
Identity & access management (SSO / MFA) Category leader
JumpCloud
Cloud directory with SSO, MFA and device management in one platform
Key features
- Single sign-on
- Multi-factor authentication
- Automated user provisioning
- Conditional access policies
- Cloud directory
Contract management Category leader
Juro
Contract automation for fast-growing in-house teams
Key features
- Contract templates
- Redlining and negotiation
Professional services automation Category leader
Kantata
PSA platform for delivery, resourcing and financials
Key features
- Project and task delivery
- Project profitability
Software testing & QA Category leader
Katalon
Test automation and test management platform for web, mobile and API
Key features
- Cross-browser and device testing
- Test case management
- Codeless test creation
- CI integration
- Test reporting
Manufacturing and production planning Category leader
Katana
Cloud inventory and manufacturing software for product businesses
Key features
- Work orders
Password manager Category leader
Keeper
Zero-knowledge password manager for businesses and enterprises
Key features
- Shared vaults
- Admin policy controls
- Directory and SSO integration
- Passkey support
- Zero-knowledge encryption
SMS marketing Category leader
Klaviyo
Email and SMS marketing built on customer data
Key features
- Opt-in and consent management
- Two-way messaging
- Automated SMS flows
- Subscriber segmentation
Password manager Category leader
LastPass
Business password manager with shared folders, SSO and 100+ policies
Key features
- Shared vaults
- Admin policy controls
- Directory and SSO integration
- Breach and weak-password alerts
- Passkey support
- Zero-knowledge encryption
Performance management Category leader
Lattice
Performance, goals, engagement and compensation in one people platform
Key features
- Review cycles
- Goals and OKRs
- Continuous feedback
- One-on-one meeting agendas
- Rating calibration
Feature flags & experimentation Category leader
LaunchDarkly
Feature flags and experimentation for shipping and testing in production
Key features
- Percentage rollouts
- User targeting rules
- Kill switch
- Multi-language SDKs
- A/B experiments
- Per-environment flags
Landing page software Category leader
Leadpages
Landing page and lead-capture builder for small businesses
Key features
- Landing page templates
- A/B testing
- Conversion analytics
Learning management Category leader
LearnUpon
LMS for employee, customer and member training portals
Applicant tracking Category leader
Lever
Combined ATS and recruiting CRM from Employ
Key features
- Interview scorecards
- Offer management
Retail point of sale (POS) Category leader
Lightspeed Retail
Cloud POS and inventory management for multi-store retailers
Key features
- Integrated payments
- Inventory sync
- Customer profiles
- Multi-store reporting
Maintenance management (CMMS) Category leader
Limble CMMS
Maintenance management software with work orders, PMs and mobile app
Key features
- Work order management
- Preventive maintenance
- Asset registry
- Mobile work orders
- Spare parts inventory
AI agent builders Category leader
Lindy
AI teammate that connects to your tools and gets work done
Key features
- Tool and app actions
- Model choice
- Human approval step
Multichannel and marketplace management Category leader
Linnworks
Inventory and order management across every sales channel
Key features
- Channel connections
- Inventory sync
- Order consolidation
Live chat Category leader
LiveChat
Live chat and AI agent software for support and sales teams
Key features
- Website chat widget
- Chat routing
- Visitor tracking
- Canned responses
- Offline messages
- Chat transcripts
Webinar software Category leader
Livestorm
Browser-based webinar platform for live, on-demand and automated events
Key features
- Registration pages
- Audience engagement tools
- On-demand and evergreen replays
- Attendee analytics
- CRM and marketing integrations
Real estate CRM and agent software Category leader
Lofty
AI-powered CRM, IDX websites and lead generation for agents
Key features
- Lead capture and routing
- Automated follow-up
- Transaction management
- IDX website
- Team lead distribution
Warehouse management Category leader
Logiwa IO
Cloud WMS for high-volume ecommerce and 3PL fulfillment
Key features
- Bin-level locations
- Directed picking
- Put-away rules
Async video messaging Category leader
Loom
Record screen and camera videos and share them by link
Key features
- Screen and camera recording
- Viewer comments
- View analytics
- Recording length limit
- Auto transcripts
Returns and exchanges management Category leader
Loop Returns
Returns, exchanges and post-purchase tools for ecommerce brands
Key features
- Self-service portal
- Exchanges
- Store credit
- Return rules
- Refund automation
Loyalty and rewards programs Category leader
LoyaltyLion
Loyalty and rewards platform for ecommerce brands
Key features
- Points program
- VIP tiers
- Store integrations
Online whiteboard Category leader
Lucidspark
Virtual whiteboard for brainstorming and planning from Lucid
Key features
- Infinite canvas
- Sticky notes
- Template library
- Presentation mode
Intranet Category leader
LumApps
AI employee hub for communication, tools and knowledge
Key features
- Employee directory
- Targeted communications
- Microsoft 365 or Google integration
Sales intelligence Category leader
Lusha
Verified B2B contact data and buying signals for sales teams
Key features
- B2B contact database
- Email finder and verification
- Browser extension
- CRM data enrichment
Manufacturing and production planning Category leader
MRPeasy
Cloud manufacturing software for small manufacturers
Key features
- Bill of materials
- Production scheduling
- Materials requirements planning
- Shop floor tracking
- Work orders
- Product costing
Email marketing Category leader
Mailchimp
Email marketing and automation platform with a free plan
Key features
- Drag-and-drop email editor
- Email templates
- List segmentation
- Automated emails
- Campaign analytics
Email marketing Category leader
MailerLite
Email marketing for small teams with a drag-and-drop editor
Key features
- Drag-and-drop email editor
- Email templates
- List segmentation
- Automated emails
Maintenance management (CMMS) Category leader
MaintainX
Work orders, procedures and asset maintenance for frontline teams
Key features
- Work order management
- Preventive maintenance
- Asset registry
- Spare parts inventory
Workflow automation Category leader
Make
Visual automation platform for connecting apps
Key features
- Prebuilt app connectors
- Multi-step workflows
- Branching logic
- Visual builder
- Webhooks and HTTP requests
- Error handling and retries
IT help desk / ITSM Category leader
ManageEngine ServiceDesk Plus
ITSM, asset management and CMDB in one help desk
Key features
- Incident ticketing
- Service catalog
- Approval workflows
- IT asset management
- Change and problem management
- SLA tracking
Warehouse management Category leader
Manhattan Active Warehouse Management
Cloud-native enterprise WMS with labor, slotting and automation
Key features
- Directed picking
Web analytics Category leader
Matomo
Open-source web analytics, cloud or self-hosted
Key features
- Traffic source reporting
- Goal and conversion tracking
- Cookie-free tracking
- Real-time view
Team chat Category leader
Mattermost
Self-hosted secure collaboration for regulated organizations
Key features
- Channels
- Searchable history
- App integrations
- Huddles and calls
Customer satisfaction software Category leader
Medallia
Enterprise customer, employee and contact center experience platform
Key features
- Response analytics
- Text analysis
BI & dashboards Category leader
Metabase
Open-source BI with a visual query builder and SQL
Key features
- Data source connectors
- Scheduled reports and alerts
- Embedded analytics
Hotel and lodging management (PMS) Category leader
Mews
Hotel operating system with PMS, payments and revenue tools
Key features
- Reservation management
- Channel manager
- Booking engine
- Front desk operations
- Housekeeping management
- Payment processing
Business email & productivity suites Category leader
Microsoft 365 Business
Exchange email, Teams, OneDrive and Office apps for business
Key features
- Mailbox storage
- Document editors
AI agent builders Category leader
Microsoft Copilot Studio
No-code platform for custom AI agents, workflows and apps
Key features
- No-code agent builder
- Tool and app actions
- Model choice
Identity & access management (SSO / MFA) Category leader
Microsoft Entra ID
Microsoft's cloud identity service for SSO, MFA and conditional access
Key features
- Single sign-on
- Multi-factor authentication
- Automated user provisioning
- Conditional access policies
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